Dagmar Schulz

Eskenzi PR Deutschland

Dagmar Schulz ist seit über als 20 Jahren in der PR-Welt zuhause, davon über 7 Jahre bei Eskenzi. Eher durch Zufall hat Dagmar Schulz sich von Anfang an auf IT-Sicherheit konzentriert. Es sollte zu einer lebenslangen Leidenschaft werden, Kundenwünsche mit den Anforderungen der Medien für passende Stories in Einklang zu bringen. Dagmar Schulz hat beide Seiten aus eigener Erfahrung kennengelernt und sowohl auf Hersteller- wie auf der Agenturseite für eine Vielzahl von Eskenzi-Kunden wie Cybereason, GlobalSign, One Identity, Synopsys und weitere mehr gearbeitet, darüber hinaus für regionale Marken aus den Bereichen erneuerbare Energien, Vertrieb, Beratung. Seit einigen Jahren hat Dagmar Schulz außerdem Filmproduktion in ihre Arbeit integriert.

Florian Riener

Eskenzi PR Deutschland

Als Spezialist für Cybersicherheits-PR arbeitet Florian Riener kontinuierlich an der deutschen Eskenzi-Strategie. Er kombiniert PR-Know-how mit seinen Fähigkeiten als Texter und sorgt so für eine herausragende regionale Berichterstattung für Eskenzi-Kunden in Deutschland. Florian Riener ist seit 2010 als Account Manager tätig. Mit Rapid Response-Kommentaren bringt er Eskenzi-Kunden regelmäßig in die nationale Presse, stellt Kontakte in die Wirtschaftspresse her und sorgt für TV-Präsenz regionaler Unternehmenssprecher.

Stefan Winter

Eskenzi PR Deutschland

Stefan Winter betreut als erfahrener PR-Profi Eskenzi-Kunden in Deutschland und gewährleistet, dass sie sowohl national als auch in Handels- und Branchenmedien zitiert werden. Stefans Leidenschaft ist der Bereich kreatives Schreiben, auch und gerade bei PR-Texten.

International Team Members

London, UK

Yvonne Eskenzi


Director and Founder of Eskenzi PR – Was there life before Eskenzi PR? it was her time at News International Exhibitions launching massive consumer shows that gave her the imputus to start her own business with her first client being Reed Exhibitions the owners of Infosecurity who took her on for her golden touch at turning any new show she worked on into a success. It didn’t take long before the cybersecurity industry came knocking on her door to turn them into household names too, and so Eskenzi became known as “The Cyber-Security PR agency”. Helping more than 300 clients over the years, Yvonne has been described in PR Week as “the matriarch of technology PR – what Yvonne doesn’t know about PR or her security clients cannot be categorised,” they said. With one journalist quoted as saying “If you could clone Yvonne and her team then you could invade China”

Yvonne had her proudest moment this year when the agency received the Queen’s Awards for Enterprise for outstanding achievement in Export, which is the highest accolade a British company can receive. Yvonne and Neil were both invited to Buckingham Palace to receive their award.

When Yvonne’s not being a “PR professional” she’s usually renovating a house, designing the interiors, making pottery very badly and most importantly eating and drinking with her family and friends or travelling to far flung places. And of course she’s been known to have “no carbs before Marbs”, so she can hang out and behave very badly with her girlfriends.

Neil Stinchcombe


As a cofounder of Eskenzi PR, Neil has lead PR, Marketing and Social Media for clients in the following sectors: Information Security, Big Data, Mobile, Broadcast, Telecoms, Storage and Electronics. Neil is also on the UK Advisory Board for ISSA, the Conservative Technology Forum and the White Hat Ball.

In the PR Week Most Rated Agencies by the journalists Neil was described as “Always fast off the mark and helpful”, “A man with a real drive for excellence in PR”, “No shrinking violet and his determination in ensuring his clients are at the top of the agenda is excellent.”

Prior to becoming a director with Eskenzi PR, Neil who is also an ACMA, was the European Financial Director and MD of the French subsidiary of software development company Datawatch Inc. As a result, he brings a unique first-hand view of working in the IT market. He has also worked on corporate strategy, reporting directly to board level at NASDAQ (Datawatch) and London Stock Exchange quoted companies (Tate & Lyle plc and WPP plc, where he also held divisional Financial Director roles).

When Neil isn’t working overtime for his clients, checking the books and overseeing the computer systems he is an advanced practitioner in NLP so able to calm the office during times of stress!

Lara Lackie

Senior Account Director

Eskenzi has been lucky enough to have Lara for over five years (and to all those head-hunters she has no intention of moving)! As a senior director at Eskenzi Lara is relentless, and known as the rapid response queen. Never a day goes by when she doesn’t get her clients in the nationals, TV or on the radio. A legend for jumping on stories as they break and her clients adore her, working on a wide range of topics from DDOS, biometrics and even health tech PR - nothing holds her back. Outside of work, she loves nothing more than headbanging front and centre at a rock/metal gig, binge-watching RuPaul’s Drag Race, and spending quality time with her son and two very naughty rescue dogs. Just don’t get on the wrong side of her, as she has spent 3 years training as a pro-wrestler.

Beth Smith

Account Director

Beth is originally from Michigan (the Mitten State) and has worked in public relations since 2008, starting in tech and cybersecurity. She loves working with clients to bring their unique voices to the masses. Beth is a keen writer with a good understanding of the cybersecurity space and can articulate complex subjects in a more easily digestible way. She also helps organise Eskenzi conferences and Security Serious Week with the Security Serious Unsung Heroes Awards, which are all about the great people that make up our industry and raising awareness of cyber issues. When not entertaining her two daughters, Beth teaches swim lessons, jams a little on the bass guitar or takes on the odd crochet project.

Lucy Harvey

Account Director

Lucy joined Eskenzi PR in January 2013 and she has almost ten years’ experience working in IT security PR. During her career, Lucy has worked with some of the biggest brands in the industry including Adobe, Vodafone, ESET, Imperva, Proofpoint and BskyB. Lucy graduated in 2009 with a BA (hons) in Journalism from Edinburgh’s Napier University. Lucy loves media relations and enjoys coming up with creative campaigns and new ways to drive awareness around IT security issues. In her spare time, Lucy loves spending time with her daughter, shopping and going for long walks in the countryside.

Conor Heslin

Account Manager

Conor Has been working at Eskenzi PR for almost two years, working with a wide range of infosec clients focusing on everything from software security to malware and phishing. In that time Conor is proud to have gained coverage through comments, articles and interviews for his clients across a wide range of top tier national, trade and broadcast publications. When not focusing on cybersecurity, you can find him reading, shouting at Chelsea on the TV, attending concerts and festivals, and arguing with his flatmates about music into the small hours!

Rohit Chavda

Account Manager

Competitive analysis, strategic thinking and working through the analytical tools such as Cision, Meltwater and Trendkite never phase Rohit as this is an important area at Eskenzi that he has grasped with great precision. Working on a range of clients, Rohit has used his journalism skills to get his clients in the nationals on a daily basis and has quickly moved up the ranks to become a senior account executive working on some of Eskenzi’s most exciting clients from the start-ups to the biggest most established. When not throwing himself wholeheartedly into his work he loves to get together with his old Uni mates and play American football.

James Montague

Account Manager

James works on an array of clients that specialise in everything from geopolitical risk to email network security, from ethical hacking to password access management. In a short time with the company he has generated coverage in VICE, Forbes, The Sun and the Daily Mail, among other major outlets. He has also written several by-line articles that have been placed in tier 1 trade publications. Besides writing engaging content and chasing coverage for his clients, James loves playing football at a high standard, cooking his signature dish – seafood risotto – for friends, and fuelling his passion for all thing’s footwear.

Sabina Reghellin

Senior Account Executive

Sabina recently joined the Eskenzi team and she didn’t take long to realise how exciting cyber can be. With a background in psychology, she is fascinated about phishing and social engineering, always looking for the human angle in every cyber news story. A firm believer that to promote something you need to believe in it, Sabina thinks cybersecurity should be everyone’s concern and is proud when she manages to get her clients’ insightful advice on the news. When she’s not working, you’ll find Sabina in the kitchen trying to perfect her recipe for the best lasagne this side of the English Channel, feeding ducks in the park or religiously attending the gigs of her favourite musicians around London.
Joel Ridley PR

Joel Ridley

Account Executive

Born in America, bred in Liverpool and based in London, Joel joined Eskenzi immediately after securing the equivalent of a first-class master’s degree in New Media and Digital Culture from the University of Amsterdam. With a bachelor’s degree in Comparative Literature and Culture, Joel is a cultural expert with a strong focus on creative writing and how social media and micro-communities dictate trends. Despite growing up in Liverpool, Joel is a Manchester United fan with a keen interest in sport. In his spare time, Joel enjoys all things creative; reading classical literature, producing music and finding new ways of making people smile.
Nicole Sigrist

Nicole Sigrist

Account Executive

Born and bred on the tropical island of Penang, Nicole is a half Swiss, half Malaysian first-class honours graduate from the University of Warwick. A skilled writer and creative individual, she is unwavering in her efforts to curate the perfect PR campaign for her clients. Whether formulating a powerful pitch to journalists or turning research into a must-read story, she is most motivated when her clients are acknowledged in the media. Outside of work, Nicole can be found singing in the shower, training for an upcoming marathon, or improving her Mandarin!
Sophie Dowdell

Sophie Dowdell

Account Executive

Sophie recently joined the Eskenzi PR team. She was drawn to the fast-paced and international nature of cybersecurity PR and the bright pink lights of Eskenzi’s success. She works across a range of clients, enjoying the exciting rapid response process and the non-stop nature of breaking and evolving cyber news. With a background in social history and later international journalism, she brings her research, writing and analysis skills to the team; as well as her thirst for knowledge. In her spare time Sophie enjoys swims in Hampstead ponds, watching football at the pub with friends, and walking her cockapoo puppy Leo.

Paula Brici

West Coast US Account Lead

For more than 20 years Paula has developed and implemented successful public relations initiatives for technology startups, emerging growth companies and established global corporations. For the past 10+ years, she’s focused exclusively on cybersecurity and has never been happier, delivering successful, meaningful results for clients including breaking news, trade, business, broadcast and feature story media coverage. She’s also happy relaxing at home near beautiful Laguna Beach with her very spoiled cats, enjoying a well-earned cocktail and anticipating what opportunities tomorrow will bring. Paula’s roots are in the Midwest where she graduated with a degree in public affairs from Indiana University.

Tila Pacheco

West Coast US Account Lead

Driven by her passion for media relations, Tila Pacheco has built a solid reputation for helping companies secure the media coverage they require to achieve their public relations’ goals. She’s worked with a variety of companies in industries that include cybersecurity, retail technology, entertainment, customer engagement management, real estate development and financial services. When she’s not pitching media or writing, Tila can be found working out at the gym or scouring local grocery stores for unique ingredients to develop gourmet dishes for her husband, son and three Exotic Shorthair cats.

Stacy Warden

Global Content Strategist

Stacy has over 10+ years of experience in publishing and marketing, and holds a BA in professional writing. She has worked with several notable news outlets in both the US and UK including the Chicago Sun-Times, BizBash Media, and Dennis Publishing, to name a few. She has a strong background in content marketing and digital media, with a focus on creating high-quality pieces that help drive brand awareness and sales for clients. Stacy has developed marketing materials and copy for organizations across various industries including cybersecurity, edtech, corporate event planning, automotive, and automated solutions vendors, among others. Currently, Stacy serves as Eskenzi PR’s global content strategist, which allows her to flex her creative muscle in her passion for writing while also helping companies share their stories across the planet.

Jan Wiedrick-Kozlowski

East Coast US Account Lead

Jan has cherished the opportunity to work with some of the most cutting edge technologists in Silicon Valley and across the US for more than 15 years. She has had the ability to take their stories to some of the top security and business publications as well as key analysts covering a variety of IT and cybersecurity issues. Through rapid responses and contributed articles, Jan has been able to increase clients share of voice in the market. On her off hours, she dashes off to the great outdoors with her husband and golden doodle to swim, hike, kayak and travel.

Maureen MacGregor

East Coast US Account Lead

A communications strategist and launch specialist focusing on PR/branding and issues leadership for technology companies and associations, Maureen has launched and helped drive market leadership for several highly-successful, broadly-deployed B2B tech-based brands. She is deeply experienced helping clients and multivendor organizations to emerge, evolve and share their larger change-potential story. Maureen excels at achieving national and sector coverage, credibility and cross-channel impact that reverberate across markets and target sectors. She also enriches PR programs with initiatives such as social media/constituent communications, prospect education and demand creation initiatives (webinars, events, tutorials, etc.), speaking/thought leadership, case studies and content development and marketing. In addition to a broad base of current data security and network security clients, Maureen has successfully launched an array of technology clients such as Softricity (now Microsoft), Sandburst (now Broadcom), Sonus (NASDAQ:SONS), Edge Velocity, Internet Photonics (now Ciena), and Avalias, establishing them as respected sources and sector leaders.

She has written for IT and regional news media, and holds a B.S. in Communications and Finance from Boston University and Salem State University.

Bruno Sanvoisin

French PR Account Lead

Bruno has been in the world of PR for over 20 years and has worked with Eskenzi for over 5 years. He knows the IT security and tech media inside and out getting many articles published not only in the trade and vertical press but receiving great coverage in the nationals. Bruno has worked for a range of international companies – Dell SonicWall, Baltimore Technologies, GlobalSign, Unisys, Toys ‘R’ Us, Amazon and other local organisations such as Gaz de France, Lyonnaise des Eaux – and specialized SMEs like Brain Lab.

Bruno is also on the board of the SYNAP (PR Agent professional organization) and gives lectures on the Masters degree for Strategic Communication at SUP’de Com Lyon.

Laëtitia Berché

French Account Lead

Has been in PR for over 20 years and drives the communications strategy for Eskenzi clients in France. Based in Paris Laëtitia is known for her specialism in cyber- security and has made that her trade mark.

Sophie Decaudin

French Lead

Sophie has also been in PR for 20 years with a deep knowledge of the cybersecurity and IT industry with a special focus on B2B corporate and product-related marketing methods, tools and tactics. Her media relations expertise has served everything from international groups to SMEs specializing in niche markets and to institutions.

Aurélien Rouby

Account Lead

He has been working in PR for over 15 years and focusing primarily on storage, Cybersecurity and cloud computing . Aurelien likes nothing more than getting his clients into the national press and onto Radio and TV.

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